February 25, 2010 (Sampurn Wire): Just one-movie old, Shazahn Padamsee has nevertheless joined the bandwagon of Bollywood celebrities, who have entered the world of endorsements. The pretty lady has become the brand ambassador of an award-winning global leader in the industry of lifestyle footwear, ‘Skechers’.
Miss Padamsee fits the bill perfectly for the brand as she possesses a 'delicate darling' image that was only strengthened by her spongy character in her debut film, ‘Rocket Singh- Salesman of The Year’ that released in 2009. Such an image jells well with the stylish yet soft image of ‘Skechers’. On the contrary, Bipasha Basu and Sania Mirza had been chosen for rugged brands such as Reebok and Adidas respectively.
It’s seems that this new entrant in b-town is all set to portray an unambiguous image of hers through 'Skechers' and do some serious business here. What say Miss Padamsee?
-Esha Razdan/ Sampurn Wire
