Feb 3, 2010 (Sampurn Wire): Usually, the producers and distributors shy from releasing their films during the month of March as due to school examinations theaters witness less turnover. But now, the upcoming IPL (Indian Premier League) cricket season has further given them yet another reason to not release a film during that time period.
It’s worth mentioning that even the biggest superstars like Kamal Haasan and Vijay had released their films after IPL matches as the entire focus is on the T-20 match series.
Well, this year doesn’t seem any different for Kollywood. With IPL matches kick-starting by the second week of March, there will be 15 releases during February now. This weekend will have Ajith’s ‘ASAL’ hitting screens while Vishal’s ‘Theeratha Vilayattu Pillai’, ‘Vinnaithandi Varuvaaya’, ‘Paiyya, Rasikkum Seemane’, ‘Aval Peyar Tamizharasi’ and more films will release during following weeks.
-R. Richard Mahesh/ Sampurn Wire
